Concept Candle Bar is a unique candle company that offers creative candle collections with signature scents. The company also carries soaps and lotions and plans to expand its product line to include body scrubs in the near future. Each of their six signature scents has its concept, providing customers with a variety of options to choose from.
Each letter is different to highlight the theme of diversity, so the typography of the logo is 100% customized.
Adding the star as a small touch balances the composition and makes it more consistent with the brandmarks.
The idea comes from melted wax, so the letters blend together, It could also be like smoke or essence that mixes with the environment
The elegant and sober sans-serif typography has a slight change in visual weights, which keeps it interesting while preserving the luxurious sense of the brand.
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